5 Reasons Why Listing Photos Matter When You’re Selling Your Home
Selling your home in today’s world is very complicated and very stressful. Everybody wants to sell their home fast and want as much money as possible. So it is very important to maximize the exposure to draw the attention of customers towards your house. Having high-quality photos is very important. They play a very important role in forming the first impression of the buyer while viewing homes and these pictures attract the buyer towards your house.
Here are some reasons why listing photos matter when you are selling your home:
- Buyers usually use the internet to find homes for sale: Because of the advancement of technology, more than 90% of the people are making the use of the internet to buy or sell homes. According to a journal, it is said that 92% of home buyers use the internet to search houses for sale, and buyers on average will spend 60% of the time viewing photos whereas only 20% of the time in reading the description. With the rise of social media, marketing the products has become easier. Posts with images receive 39% more interaction than text-based posts. This increases the competition so high-quality photos are a must to make your home stand out.
- Buyers find pictures very important when buying a house: It is said that “First impression is the last impression. Researchers found that 95% of users viewed the first photo in the listing for a total of 20 seconds before their eyes began to wonder further about the house around the screen. Buyers who used the internet during their search, 87% of buyers found that photos were useful whereas 85% found that the detailed information about the properties for sale was useful.
- Professional photographers know very well how to showcase your house: Today’s smartphones have some good HD cameras and can click a pretty impressive photo but it cannot match the professional photography done with cameras.
- A professional photographer helps in saving your agent’s time: Delivering great photos can be a very time-consuming job. Your agent can use this time to ensure that the rest of the home selling process is going smoothly. Real estate photography is not just about showing up and snapping a few pictures. There are many other things to consider. There are many questions that pop up in one’s mind like ‘Will the home be staged and when will it be?’, ‘What is the geography of the property and what are the best angles?’, ‘Which way does the house face and when does it receive the best light?’, ‘Will any particular equipment be needed?’We should always consider the time a photographer puts into editing and the software they use. Post-production can be almost as important as the photoshoot itself.
- Homes With Professional Photos Sell For More Money: Believe it or not but, this is true. According to some data, homes with high-quality photos receive on average a 47% higher asking price per square foot, and homes listed between $400,000 to $500,000 sell 18% better in the first six months with high-quality photography.In the $200,000 to $1 million range, homes with listing photos taken with DSLR cameras sell anywhere from $3,400 to $11,200 more relative to their list price. It’s a proven fact that displaying a home with high definition photos helps in selling your home at a great price.
How to take quality photos?
For the people who are selling their home without an agent, or with an agent that won’t hire a photographer, there are many ways to get quality photos on your own.
Once you have your camera ready, the two most important things for a good picture are staging and lighting. The photos should reflect what the house could be to the next owner – not what it is now. So, before taking the pictures always make sure that the rooms being photographed are clean and tidy. The bedroom should be nicely made. Dim photos won’t be able to reflect how nice your home looks. They will look dark and uninviting.
Take indoor photos in daytime when your home gets the best natural light. When you are photographing the exterior of the house, try to choose a slightly cloudy day to avoid harsh shadows.
Take the photos from a proper angle to show all dimensions of the home. Once the photos are taken, upload them to your computer and use the best editing software to edit the pictures. Make sure that they do not contain any odd or dark shadows or reflections of yourself or another person Once your photos are edited and chosen, you are ready to add them to the website.
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